Manipulating Time With a Little Magic and Creativity

Known for their music videos that defy tradition and push the limits of imaginative filming, OK Go has a new one- "End Love",  directed by Jeff Lieberman and Eric Gunther.

Here's what Jeff had to say about it:

"Eric Gunther and I directed a music video with OK Go. You've seen them on treadmills and in their backyard, but you've never seen them like this. With some fancy cameras and a little magic, we figured out how to dance with time. For those of you who like numbers...

The fastest we go is 172,800x, compressing 24 hours of real time into a blazing 1/2 second. The slowest is 1/32x speed, stretching a mere 1/2 second of real time into a whopping 16 seconds. This gives us the fastest to slowest ratio of 5.5 million. If you like averages, the average speed up factor of the band dancing is 270x. In total we shot 18 hours of the band dancing and 192 hours of LA skyline timelapse- over a million frames of video- and it is all compressed down to 4 minutes and 30 seconds! Oh, and don't forget, it's one continuous camera shot. "

All I can say is, "Wow". And they are lucky it was filmed in LA and not in Boston, or the weather might not have cooperated for 192 hours of straight filming. Check it out!

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