When it comes to the names of lipsticks, anyone who has attempted to combine the ‘Presentation of Self’ theories of Erving Goffman and the semiotic modelling methods of Roland Gérard Barthes could…

On face value, if you read Anita Clayton's Huffington Post piece entitled “The FDA, Sexual Dysfunction and Gender Inequality,” you could not come to any conclusion other that the FDA is overtly…

Duct tape, or duck tape if you are old school (1), can fix anything, according to the public. Well, according to men in the public who are often too lazy to do it right. But it has to have limits and…

People believe that they know what moves them to act; marketers seem to agree.  To learn what people think and feel about a product or message, just ask them, right? As a result, marketing…

In my previous article DC Versus AC I discussed how a diode can be used as a rectifier to convert alternating current (AC) into direct current (DC) because the diode allows current to flow in one…

In times of easy access to the Internet and cheap travel, we consider ourselves part of a global society, but how connected this really makes us will surprise many of us. A Portuguese research group…

The criticism of wind farms is that they are expensive, don't product enough electricity to be meaningful and change the weather patterns even a thousand miles away. That may have a benefit; they may…

At a young age, I gave up on trying to master the latest high-fives, hand signs and generally trying to be cool.  I couldn't do the math. But math geeks can, and Ben Orlin at Math With Bad…

New research from Queen Mary University of London has discovered 11 new DNA sequence variants in genes influencing high blood pressure and heart disease. Identifying the new genes contributes to…

Research led by a team at Women & Infants Hospital of Rhode Island and The Warren Alpert Medical School of Brown University has been published in the February 10, 2014 online edition of…