Usually, when the majority of reporters in a newsroom rallies around coverage of a single story or event something really big is breaking. Maybe a mass shooting, a tsunami, or a terrorist attack.
Or, if you happen to work for the Orange County Register, it’s opening day for the Los Angeles Angels — April 6, 2012 — and you’re part of the newspaper’s first official “news mob.”
So what exactly does an Angels news mob cover?
A real estate reporter is doing a story about how property values around Angel Stadium have gone up. A business reporter talked to the manufacturer of Angels bobbleheads. A technology reporter interviewed the person who picks the songs and video clips that run during the game. The person who usually covers celebrity gossip filed a story about the 1870s-era baseball cards that are in a Library of Congress collection. One reporter is writing a story about an Angels fan who plans to propose to his girlfriend at the opening-night game.
Read all the details at OC Register assigns 70 reporters to cover one baseball game by Adrienne LaFrance, OC Register
H/T Bora Zivkovic
