Everyone recognizes that the public needs honest answers about genetically-modified foods - oddly corporations are the ones least likely to defend science. Not only will they not defend them, they go even farther and won't do anything more than pay generic public relations firms after the latest bit of fear and doubt hits the media.
Instead of being proactive, it is falling on shareholders to state the obvious for corporate executives: "The food and beverage industry has a moral obligation and a business incentive to confront anti-GMO activists by promoting the safety and promise of these high-yield foods," said National Center Free Enterprise Project Director Justin Danhof, Esq at the Coca-Cola annual meeting in Atlanta. "The attacks on GMO foods often come from elitists such as television personality Dr. Mehmet Oz and the self-appointed Food Babe, Vani Hari, who have used their respective platforms to spread junk science and fear. But their actions have real-world harm and large food and beverage companies such as Coca-Cola have a duty to set the record straight."
